How to Create Social Media Graphics

While the concept of using graphics for social media content may be new, there are many different ways to achieve the same goal. For instance, if you are in the business of creating new products and services, you should be able to create a visual identity that is consistent across the entire brand. A strong brand identity and strong visuals can lead to a high level of recognition, as well as improved memorability.

Canva

Canva has a range of features to enhance your social media graphics. You can add elements like shapes, photos, videos, and audio. You can also apply filters and effects to images. It also has an extensive library of stock images to choose from. There are even animated versions of photos that you can use.

You can use Canva directly in the browser or through the Canva app. It's easy to use and allows you to create stunning visual content. The interface is easy to navigate and provides easy editing features that let you manipulate text, add stickers, and shadow effects. It also includes a library of stock pictures and fonts.

Adobe Creative Cloud Express

Adobe has relaunched Creative Cloud Express, a new design tool for non-designers. It has thousands of templates, fonts, and logos. It also includes built-in access to stock images and assets. The new app is available for free on Apple's App Store and on Google Play. Users with Creative Cloud All Apps and a single-app plan can also get the paid version, which includes access to a library of more advanced templates.

The new update to Adobe Creative Cloud Express is aimed at making social media graphics easier to create and post. The new version includes a Content Scheduler feature that allows users to schedule multiple posts across multiple social networks. Users can preview the content before scheduling it, and it is possible to schedule a post for future publication.

Shutterstock

Whether you're looking for a great image for your social media posts, or you want to make a video that can be shared on a website, Shutterstock has a huge library of images you can use. Their collection includes millions of photos and video clips, and their search features are very flexible. You can sort the images by size, orientation, color, and category. You can also choose to see only the most relevant images at a time. You can also check for similar images.

Shutterstock has a huge library, and you can purchase a single photo or illustration or a group of images. However, you have to keep in mind that a single image can be used by multiple brands, and you may end up limiting your image's uniqueness by purchasing an exclusive one. Shutterstock has 55,000 new images added each day, and you can always find a new image to use.

Adobe Photoshop

One of the best ways to create social media graphics is by using Adobe Photoshop. This program is feature-packed and versatile and offers nearly limitless design options. Its flexibility means that you can create graphics for different social media channels with varying sizes and requirements. This tutorial will show you how to create several different social media graphics using artboards and Content-Aware. It also covers how to add text and save them for easy sharing.

There are several great sites online that offer free images suitable for social media. Pixabay and Unsplash both have great collections of images that you can use for your social media posts. They are free for both commercial and non-commercial use, and you don't even have to credit the photographer. However, if you are using a photo you find on the web, it is always appreciated if you give proper credit to the photographer.

Hootsuite

With Hootsuite, you can schedule social media graphics for posting later. While Facebook, Twitter, and Google+ work well with scheduled graphics, LinkedIn and Instagram are not as compatible. Once you schedule your graphic, Hootsuite will notify you that it is scheduled and you must confirm it before it is published.

The Hootsuite Composer includes a comprehensive library of royalty-free media, powerful image editing tools, and custom design support. You can also schedule posts with Hootsuite Publisher, a scheduling tool that offers custom recommendations about the best times to post based on social analytics. It also offers social listening and content curation features.